Positive figures for Toyota
After their recent recall and public relations crisis, Toyota will be pleased to know that its models held onto their share of the market in Scotland last month.
Figures released by the Scottish Motor Trades Association show that car registrations rose 32 per cent in the first two months of 2010. Such a rise was attributed to car buyers wanting to purchase new vehicles before the end of the scrappage scheme, at the close of this month. The scheme provides £2,000 of the list price of a new model, when trading in a car of 10 years old or more.
With sales rising across the whole of Britain, Toyota saw an increase in sales, but was down compared to last year's figures of the same period. In the first quarter of 2009, Toyota held a 6.8 per cent market share, whilst in 2010, that share was down to 5 per cent.
Nevertheless, Toyota's market share rose in February, with the new Prius and IQ models being some of the most popular choices.
BBC News reports that Scotland showed the most promise for the Japanese car giant, with 16,500 models registered in the country between the months of January and February. On a broader spectrum, new car sales as a whole in Scotland rose by 7 per cent, whilst sales in the rest of the UK fell by the same figure.
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